Name
Email address
Phone number
Company name and website
Ad spend, revenue, or business information (if shared for audits)
IP address
Browser type and device information
Pages visited and time spent on our Site
Clicks, link interactions, and referral sources
Advertising data (e.g., Meta Ads pixel events, conversions, UTM parameters)
Meta (Facebook, Instagram) for ad performance
Google Analytics (GA4) for traffic and event tracking
Calendly (for scheduling calls)
CRM or email platforms for lead management
Provide and manage our Services
Respond to inquiries and deliver requested audits or consultations
Run and optimize Meta Ads campaigns
Set up and analyze ad tracking (Pixel, Conversions API, GA4, UTMs)
Improve our website, content, and user experience
Send service updates, reports, and performance summaries
Retarget website visitors or engaged users with relevant offers (using Meta Ads)
Ensure compliance with advertising and data protection regulations
Meta Pixel: Tracks page visits, conversions, and ad interactions.
Meta Conversions API (CAPI): Sends server-side data to improve conversion tracking.
Google Analytics 4 (GA4): Analyzes user behavior and campaign results.
UTM Parameters: Identify traffic sources and campaign effectiveness.
With trusted vendors and tools (e.g., Meta, Google, Calendly, Slack, ClickUp) strictly for operational purposes.
With legal or regulatory authorities if required by law.
Fulfill the purposes described in this Policy
Comply with legal or contractual obligations
Maintain accurate business and audit records
Secure servers and encrypted communication channels (SSL)
Limited data access for internal staff only
Regular monitoring of ad accounts and systems for vulnerabilities
Access, correct, or delete your personal information
Withdraw consent to processing or marketing communications
Request a copy of the data we hold about you